Words and stories are how we connect with our fellow human beings. Storytellings have found different format over the years including word of mouth, books, media etc., Words are the most powerful tool in our arsenal and can bring about change in anything and everything we say, and this is exactly why content is of utmost importance. Our digital world is evolving at a rapid speed and content marketing is a very important part of it. Content marketing is a strategic marketing approach focused on creating and distributing valuable and consistent content to attract and retain a clearly defined audience, to drive profitable customer action. However, not everyone’s good at capturing people’s attention with words. This is where Sociall.in, one of the top Content Marketing Agency in Chennai comes into play.
What is Content Marketing?
Content marketing is a form of marketing that uses storytelling as a base to capture the interest of the target audience of a particular brand or business. It involves the production and sharing of online content (such as videos, blogs, and social media posts) which does not directly promote a brand but aims to generate interest in its products or services. It’s not just what you see on social media platforms. Everything around us requires content in one way or another. Content marketing agencies help in creating the content and tailoring them to fit the brand. Sociall.in is a content marketing agency in Chennai which makes sure that your content is updated on all social media platforms.
Advantages of hiring a Content Marketing Agency in Chennai
Content marketing has gained more popularity in recent days and is seen as a powerful tool to gain customers from all over the world. The content you produce should be able to capture the interest of your target audience in such a way that they have no option other than to follow all your social media handles. Content experts in Sociall.in works for the same – to provide a platform for your product or brand which is worth following. These are some of the benefits of hiring a content marketing agency in Chennai:
1. Increases Traffic- Social media has more than a billion users which make it an ideal mode to increase traffic to your website and get callbacks. Social media strategies can help to drive website traffic if it is done successfully with a target audience in mind.
2. Brand Awareness and Promotion- Brands can get more awareness and recognition on social media platforms with the help of content marketing agencies. These agencies also help the brand to collaborate with influencers to give them more reach and help them come up with content to target their specific audience.
3. Cost-effective- Content marketing requires a minimum budget and is more economical than any other form of advertising campaign. Most of the social media platforms are free to use and the paid promotions and targeted ads are comparatively cost-effective compared to other traditional forms of marketing strategies.
4. Professional Content creation– When you pay for professionals to manage and make content, you are paying for their graphics software, efficient social media management platforms, creativity, and excellent language proficiency. One of the main reasons to hire professional content creators is that they provide quality content which educates the reader. Quality content always helps to position your business as an industry expert.
5. Online visibility– Good content helps in improving the search engine optimisation (SEO) which in turn increases the online visibility. We know that good content is produced when the information becomes helpful to the customer; a relationship is then formed between the customer and the brand which will be helpful in the long run. This is when content marketing becomes successful.
Services offered by Sociall.in
Sociall.in offers our services around the clock for mainly four types of online marketing. These include:
- Email Marketing – Email is still one of the world’s highest converting forms of marketing. It’s great for B2B businesses and even better for B2C businesses.
- Social media marketing – Social Media marketing is drawing attention to your brand through social media sites. These social media sites include Facebook, Twitter, Google+, LinkedIn, Pinterest, YouTube, Instagram and Foursquare.
- Digital Media Marketing – We focus on creating kick-ass content, ads and apps. We also help in re-advertising and analytics.
- Event Marketing – Marketing for events, movies and other short-term projects. This includes everything from setting up landing pages and integrating social payments to media-buying.
Pricing of the services offered in Sociall.in
The pricing services offered by Sociall.in are divided into two:
The first part is the retainer – this is what you’re paying Sociall.in for all the social media marketing services – like social media marketing strategy, social media content creation – Photography, Videography and Creative Poster Design + Copy Writing. Community Management, and Report Generation + Optimization.
The second part is the advertising charges that we handle on your behalf. We handle your Facebook, Instagram, YouTube, Twitter, Google, Tiktok, WhatsApp ads and ensure that you’re reaching your target audience with the right messaging, and this whole process is transparent to you. We take a handling charge on your advertising budget for this process.
This, in a nutshell, is how Sociall.in pricing works and is also one of the reasons as to why it is one of the top Content Marketing Agency in Chennai. This is the optimal pricing method that every social media and digital marketing company should follow.
Why choose Sociall.in as your Content marketing agency in Chennai?
Words are our biggest tools, we can create new worlds and make people imagine about things that they never thought would have existed otherwise using words. Content marketing requires a lot of time to be invested; this is where Sociall.in comes into play. Sociall.in has over 100 clients who’ve been pleased with our services. By using Sociall.in as your Content marketing agency in Chennai, you’re making sure that you have someone who is experienced in this field to help your business reach out to its target audience. Sociall.in has a clear knowledge of this business and therefore is the best fit for your brand. So, what are you waiting for?
To know more, contact us at +91-7824868277 or E-mail at [email protected]