Digital Marketing Agency In Chennai
We are living in a digital age and the internet is here to stay! Every day the number of people who are using the internet keeps increasing and this is what makes digital marketing a cut above the traditional marketing methods. At any given moment any person who is using the internet comes across a marketing campaign or strategy online. This increases brand awareness among users who can become potential customers. This is one of the reasons as to why digital marketing has been gaining popularity in recent years. Digital marketing is still a relatively new field and it is not easy to know all the behind the scenes work that goes into it. If you’re not that experienced with digital marketing, you always have the opportunity to hire someone who is ready to do it for you. This is where Sociall.in, the leading Digital Marketing Agency in Chennai, comes into play.
What Is Digital Marketing?
In the past decade or so, digital marketing has turned out to be a major contender in the marketing field. Traditional marketing was primarily done by the word, but now digital marketing has taken over to reach the target audience through the use of the internet, smart devices, social media and search engines. Digital marketing is done by promoting products or services of a brand or business in an online platform.
There are various types of digital marketing such as influencer marketing, content marketing, email marketing, search engine marketing, social media marketing etc. Digital marketing has been gaining popularity in Chennai and Sociall.in is one of the best digital marketing companies in Chennai.
Benefits Of Digital Marketing Agencies
Since digital marketing is still a new field for many businesses it is pertinent to hire people who are experts in this field to help them out. These are some of the benefits of hiring one of the best digital marketing agency in Chennai or any place for that matter:
Out of the box thinking – Hiring a digital marketing company will help you work with professionals who know the ins and outs of this particular field. You can come up with new-fangled ideas and unique concepts for marketing campaigns for your brand or business. It is a fact that when multiple minds work together to bring a brand on board, you get quite a lot of ideas on how to move forward with the aspect of marketing.
Cost-effective – digital marketing is a very economical option when compared to traditional marketing. Most of the social media sites are free and you only have to pay a fairly low cost for any paid promotions or targeted ads for your marketing campaigns and strategies.
Increase in Sales/Traffic – The end goal of any marketing strategy is to make more money. A Social media agency is quite capable of influencing the purchasing decision of potential customers. One of the studies suggested that “75% of companies that marketed their products on social media reported an increase in sales within 12 months. Furthermore, 74% of consumers use social media to make purchase decisions.”
Types Of Digital Marketing
Online marketing can be categorized into organic marketing and paid marketing. Organic marketing is free and its unencumbered traffic simply keeps coming. Paid marketing is also an attractive offer as long as the marketing is done in such a way that it pays for itself. Online marketing can be branched out into different types. These are some of the types of online marketing.
-
Search Engine Marketing (SEM): Search engine marketing can be used to display ads through Google’s Adwords and other such paid search platforms that are available across the web throughout social media sites. SEM is useful and provides a great avenue to spread the word regarding your brand or business quickly and effectively.
-
Social Media Marketing (SMM): SMM is one of the most popular forms of online marketing available right now. Social media platforms such as Facebook and Instagram provide direct access between the brands and their target audience which helps their marketing campaigns get more reach and awareness.
-
Email Marketing: Companies use email marketing as a way of communicating with their audiences. Email is often used to promote content, discounts and events, as well as to direct people toward the business’s website. The types of emails you might send in an email marketing campaign range from blog subscription newsletters, follow-up emails to website visitors, customer welcome emails, holiday promotions to loyalty program members and so on.
-
Influencer Marketing: Influencer marketing is a great way to help your brand reach its target audience by collaborating with an influencer whose niche coincides with your particular brand. Influencer marketing when done right can bring instant attention and generate business for your brand.
-
Video Marketing: Video marketing is also an important part of online marketing. It can be done using platforms like YouTube. It is a great form of content marketing and SEO and if the video has good content and message it will be shared in droves which in turn increases reach and awareness.
-
Content Marketing: Content marketing is one of the most organic methods of online marketing. Content marketing is very valuable and when it is done right it generates great results for your brand and business.
Services Offered By Us
Sociall.in offers our services around the clock for mainly four types of online marketing. These include:
-
Email Marketing – Email is still one of the world’s highest converting forms of marketing. It’s great for B2B businesses and even better for B2C businesses.
-
Social media marketing – Social Media marketing is drawing attention to your brand through social media sites. These social media sites include Facebook, Twitter, Google+, LinkedIn, Pinterest, YouTube, Instagram and Foursquare.
-
Digital Media Marketing – We focus on creating kick-ass content, ads and apps. We also help in re-advertising and analytics.
-
Event Marketing – Marketing for events, movies and other short-term projects. This includes everything from setting up landing pages and integrating social payments to media-buying.
Pricing Of The Services Offered By Us
The pricing services offered by Sociall.in are divided into two:
The first part is the retainer – this is what you’re paying Sociall.in for all the social media marketing services – like social media marketing strategy, social media content creation – Photography, Videography and Creative Poster Design + Copy Writing. Community Management, and Report Generation + Optimization.
The second part is the advertising charges that we handle on your behalf. We handle your Facebook, Instagram, YouTube, Twitter, Google, Tiktok, WhatsApp ads and ensure that you’re reaching your target audience with the right messaging, and this whole process is transparent to you. We take a handling charge on your advertising budget for this process. This, in a nutshell, is how Sociall.in pricing works and is also one of the reasons as to why it is one of the best Digital Marketing Agency in Chennai. This is the optimal pricing method that every social media and digital marketing company should follow.
Why Choose Us As Your Digital Marketing Agency
It is better to choose the marketing style that would complement your brand and budget wisely. Digital marketing is one of the best options for any brand but it requires a lot of time and effort. This is where Sociall.in comes into play. Sociall.in is the best digital marketing company in Chennai. With our company, you’re making sure that you have someone who is experienced in this field to help your business reach out to its target audience. Sociall.in has a clear knowledge of this business and therefore is the best fit for your brand. So, what are you waiting for?
To know more, contact us at +91-7824868277 or E-mail at sales@sociall.in.