Digital media can refer to any platform that you use to deliver content digitally. To give you simple examples, digital media can refer to actions as basic as texting on your phone, reading this article on the internet, or even streaming a television series online. Digital media comes into play in different ways in our lives. Brands are constantly trying to find ways to upgrade, improve, and expand using digital media. A simple example can even refer to how brands use adverts to reach customers through phones, or social media profiles. Sociall.in specialises in the art of digital media and is the best digital marketing company in Chennai.
What is digital marketing?
Digital marketing is mainly what we call the act of a brand’s products and services being marketed online, digitally. As frequent internet users, we all consume digital media every single day as we spend most of our time on social media apps like Instagram, WhatsApp, Facebook, Snapchat, TikTok, etc.
We experience digital marketing whether we know it or not such as accessing an app or website for information, browsing social media sites, and interacting on digital platforms on a frequent, if not daily, basis.
Advantages of digital marketing
There are several advantages when it comes to digital marketing. Sociall.in, as a reputed digital marketing company in Chennai, can bring all of these benefits to the table when marketing your brand.
- Effectiveness: Digital marketing is proven to be more effective than traditional forms of marketing. You can narrow down your audience and focus only on them to gain maximum results rather than spreading it out to the masses where it may reach irrelevant audiences.
- Realness: When marketing your product, it’s important to keep in mind the vision, goals and objectives of your brand. This frames your marketing plan and attracts a real audience to your brand’s identity, builds connections and build relationships, gives you conversions, and ultimately a loyal customer base for the products and services that you offer.
- Reach: Based on the category of products or services that you offer, you can choose the right platform from a wide range of digital media outlets to put out your content.
- Content: Digital marketing needn’t be just about adverts that should “Buy!” all the time. It can also be about pure content – relatable and shareable, that attracts people to your brand and adds value to your brand as well. This also adds trust to your brand and will lead people to choose you first.
- Revenue: Digital media marketing is more than just a branding exercise. It can also bring in revenue for your brand and make your business profitable. Many brands would agree today that this is one of the best benefits that digital marketing has to offer.
- Engagement: Digital marketing has numerous platforms and this allows you as a brand to connect with your customers on a large scale or personal level. Digital marketing platforms such as Facebook, Twitter, Google, LinkedIn, etc, all enable you to engage with your customers.
- Traffic: The only good kind of traffic is web traffic and digital marketing helps your website increase traffic when done right. Imagine customers finding you first rather than you going out in search of them. Wouldn’t that be the most convenient method?
What Sociall.in can do for you:
- The basics: We can help you get started with your digital media marketing. Starting from scratch is always a good thing as it helps you build originality. Some of the things we help you get started with are a website (optimized for various browsers and devices), search engine presence (to help your brand stay discoverable on sites like Google), social media presence (setting up your brand pages on platforms that are most relevant to you like LinkedIn, Facebook, Instagram, TikTok, Snapchat, YouTube, or all of those if necessary.
- Investment: We invest in paid advertising, which is essential for your brand. Simple adverts on platforms like Facebook and Google enable users to see what your brand is all about.
- Distribution: There is no pony having beautiful content if they have no place to be seen. Placing your content at the right places and at the right time are very important. Distribution of your digital marketing content should be done with a comprehensive strategy. We go beyond creating content – we also distribute it by publishing, promoting, and republishing on the right platforms. We can help you get the most out of your ads with the right distribution methods, making us the most sought after digital marketing company in Chennai.
Services offered by Sociall.in
Sociall.in, the Chennai social media marketing agency, offers services all day, through the year, mainly for four types of extensive marketing. These include:
- Email Marketing – Email is still one of the world’s highest converting forms of marketing. It’s great for B2B businesses and even better for B2C businesses.
- Social Media Marketing – Social media marketing is drawing attention to your brand through social media sites. These social media sites include Facebook, Twitter, Google+, LinkedIn, Pinterest, YouTube, Instagram and Foursquare.
- Digital Media Marketing – We focus on creating kick-ass content, ads and apps. We also help in re-advertising and analytics.
- Event Marketing – Marketing for events, movies and other short-term projects. This includes everything from setting up landing pages and integrating social payments to media-buying.
Pricing of the services offered at Sociall.in
Our pricing plans are split into two parts:
- The first plan is the retainer – this is what you’re paying Sociall.in for all the social media marketing services such as like social media marketing strategy, social media content creation (which involves photography, videography, and creative poster design + copywriting), community management, and report generation + optimisation.
- The second part is the advertising charge – Advertising is handled on your behalf. We handle your Facebook, Instagram, YouTube, Twitter, Google, Tiktok, WhatsApp ads and ensure that you’re reaching your target audience with the right messaging, and the complete process is transparent to you. A handling charge is levied towards your advertising budget for this process. This, in a nutshell, is how Sociall.in’s pricing works. We believe that this is how a pricing plan for any social media and digital marketing company should work.
Why choose Sociall.in as your digital marketing company in Chennai?
We seek to bring in as much profit as we can while we are in business. Digital media marketing can be a means to achieve this while working with a comfortable and fair-priced budget when compared to other sources of traditional marketing. By using Sociall.in is your go-to service for digital media marketing in Chennai, we can ensure that we’ve got your back when it comes to all things social media and advertising. With a history of over 100 clients, Sociall.in promises nothing but the best for your brand.
To know more, contact us at +91-7824868277 or email us at [email protected].
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