THE BEST FOOD PHOTOGRAPHER
Have you ever made your food go cold while you clicked 1897 photos of it in different angles? If you nodded your head then you are someone who will definitely identify with this article. Food photography has garnered so much interest over the past few years it is supposedly the second most popular regarding photography on Instagram.
With over 57 million posts under the hashtag food photography, it is safe to say that it has a great appeal among the masses. Professional food photography has become a thing nowadays, it is considered as a work of art.
Restaurants, hotels, bars, cafes are ready to dole out money for professional food photographers to click a picture of their food in a way that entices the customers. This branch of photography has been gaining more interest in Chennai recently.
Many Digital Marketing agencies are collaborating with food photographers in Chennai to come up with interesting content for their clients in the F&B and Hospitality industries. Sociall.in is one such agency that has its own food photographer’s team in Chennai.
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Phone: 78248 68277
WHAT IS FOOD PHOTOGRAPHY
Food photography is the art of clicking pictures of food in such a way that it enhances the aesthetical appeal of the food. This is a specific genre of photography and requires a deep understanding of the products that are to be clicked. The phrase “We eat with our eyes first” serves as the inspiration behind this branch of photography.
The photographer should have a knack of capturing the food elements in such a way that it entices people to eat what they’re seeing even if they’re not feeling hungry.
Restaurants and other people in The Food and Beverage, Hospitality industries are hiring food photographers to jazz up the appearance of their menu and make customers flock to their establishment. Chennai has no dearth of restaurants, hotels, bars and cafes and there is a huge requirement for food photographers in Chennai.
THE IMPORTANCE OF FOOD PHOTOGRAPHY IN MARKETING
Every restaurant and café has a distinct personality that needs to be highlighted by the right photography. The perfect food photograph will not only look good on the menu but will also help in increasing the appetite of your customers which in turn helps in generating business for your establishment. The importance of food photography in marketing are listed below:
Highlight popular dish: Clicking amazing pictures of the best dishes in your business or the dishes that your establishment is famous for will help promote the dishes to the customers and influencer their ordering tendencies. You can use these photos on your website page and this helps drive traffic to your page. Food photography is a wonderful way to highlight the work of the chef. It showcases the artistry of the food and also gives you a way to promote the dishes that you want customers to order.
A Complete Marketing Package: If you have compelling pictures of food on your website it tends to fare better with your target audience. Pairing the photos with writing detailing the delicious descriptions of the food will make it a complete package that influences the customers to order food from your establishment. One other thing to consider: Google Images frequently ranks original images. More people are likely to track your image back to the original location and find your site.
Enhance Your Appeal: If a customer is searching for a particular dish and comes across an artistic image of the food in your restaurant, it will make them twice as likely to order the food from your establishment.
The right kind of photography is important to enhance the appeal of your food. If you want to succeed in this business it is important to make sure that the picture does the dish justice.
These points help us understand the importance of food photography. With the number of restaurants and cafes cropping up in Chennai it comes as no surprise that there is a lot of demand for food photographers in Chennai. Sociall.in is an agency in Chennai that has a food photography team to help them collaborate with clients in the F&B and Hospitality business.
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SERVICES OFFERED BY US
Sociall.in offers our services around the clock for mainly four types of online marketing. These include:
Email Marketing – Email is still one of the world’s highest converting forms of marketing. It’s great for B2B businesses and even better for B2C businesses.
Social media marketing – Social Media marketing is drawing attention to your brand through social media sites. These social media sites include Facebook, Twitter, Google+, LinkedIn, Pinterest, YouTube, Instagram and Foursquare.
Digital Media Marketing – We focus on creating kick-ass content, ads and apps. We also help in re-advertising and analytics.
Event Marketing – Marketing for events, movies and other short-term projects. This includes everything from setting up landing pages and integrating social payments to media-buying.
PRICING OF THE SERVICES OFFERED BY US
The pricing services offered by Sociall.in are divided into two:
The first part is the retainer – this is what you’re paying Sociall.in for all the social media marketing services – like social media marketing strategy, social media content creation – Photography, Videography and Creative Poster Design + Copy Writing. Community Management, and Report Generation + Optimization.
The second part is the advertising charges that we handle on your behalf. We handle your Facebook, Instagram, YouTube, Twitter, Google, Tiktok, WhatsApp ads and ensure that you’re reaching your target audience with the right messaging, and this whole process is transparent to you. We take a handling charge on your advertising budget for this process.
To know more, contact us at +91-7824868277 or E-mail at [email protected]