top of page

Influencer Marketing Strategies for an AR-Based Child Development Brand in India

INFLUENCER MARKETING STRATEGIES FOR AN AR-BASED CHILD DEVELOPMENT BRAND IN INDIA

  1. The strategy for the Augmented Realty based Child Development brand involves influencer marketing across mommy-influencers on Instagram and Youtube (Cross-shared to Facebook).

  2. We will be selecting 5 influencers on Instagram, and 5 on YouTube. These will be based across Tamil Nadu (Primarily in Chennai) who have a following of 50,000 and have a child between the age of 3-8.

  3. These influencers will publish three reels each/1 video for the YouTubers; these will talk about the introduction to Augmented Reality and the brand, the specific modalities of the product, and the launch offer+webinar shout-out.

GET A FREE QUOTE

Reach Us

Fill the Form

VGP Victory House, அண்ணா சாலை, Mount Road, Anna Salai, Triplicane, Chennai, Tamil Nadu 600002.

Phone: 6385084122

  1. Each influencer will be given a coupon code which they can share with their followers; and a specifc discount percentage, a portion of which will accrue back to them as affiliate fees. We will also work with the web and digital marketing team to streamline the content in line with the influencer marketing activity. Things like the meta description of the website, landing page, and social media content needs to go in tandem. We will also select one of the influencers who will host a 30 minute online session (webinar) on parenting tips, and using Augmented Reality to teach children (especially in a Pandemic).

  2. Our role will involve shortlisting the influencers, making the required payments to them, and collating the reports around the campaign in exchange for a handling fee.

1 view0 comments

Related Posts

See All
bottom of page