Instagram is the new kid on the block and has been gaining popularity for the last decade. It is a visual-based platform and became an instantaneous hit as most of us enjoy clicking pictures and posting them on social media platforms. In recent years Instagram has become a powerful tool in the social media marketing field. No one would have ever thought of making a profession out of it in the past but now, with the help of social media sites such as Instagram or Facebook, marketing has reached a whole new definition. Sociall.in, an Instagram Marketing Company in Chennai makes sure of marketing your brand through Instagram to make it famous across the country.
Why advertise on Instagram?
Instagram has come a long way since it’s origination in 2010. It is a growing platform that holds so much potential and business owners have all started to take note of this. More than 90% of the world’s top businesses and brands have an account on Instagram, this owes to the success of the marketing and advertising potential of the platform. It also generates more sales, it has been noted that more than one-third of its users have used Instagram to purchase products. The arrival of Instagram has become a game-changer for small businesses, now they have a wider audience and can promote their business to reach any corner of the world. Instagram also has a hugely diverse community online which has helped to unlock its unlimited marketing potential. Instagram’s ad platform has one of the most advanced social media advertising targeting options available, making it one of the best platforms for social media marketing. Sociall.in has come up as a major Instagram marketing company in Chennai, making it one of the best in business.
Advantages of Instagram Marketing
Instagram as a marketing agency has been growing leaps and bounds in the past few years. It has generated an estimated revenue of over 14 billion US dollars which is a massive increase from the previous years. Businesses have started to respond to this rapidly growing medium which is a major factor in the increase of Instagram as a marketing agency. The following are some of the advantages of using Instagram for marketing:
Instagram has more than a billion users and around 500 million daily users and the community is still expanding every day.
Instagram ads are non-intrusive and less likely to annoy the targeted audience.
Instagram has one of the highest engagement rates than any other social media platform and more than one-third of its users buy products from the app, helping to generate sales for the businesses and brands on this platform.
Instagram has a clear ROI as its sales and leads are trackable through Instagram ads.
Instagram measures the success of your campaign based on awareness, reach and recall instead of follower counts, likes or comments. So, you get to know how much of progress you’ve made in your business.
Instagram is cost-effective and consumes less time than other online marketing platforms.
Instagram is visual-oriented; sales also can be increased through Instagram stories, ads (video and post)
Instagram allows the cross-platform posting of content and also allows for it to be shared easily across different marketing channels.
This is one of the reasons as to why Instagram marketing companies, especially in Chennai have been growing exponentially in these past few years.
Instagram keeps upgrading and adding new features every now and then which makes the app more user-friendly. This makes it a big hit among the users and is also one of the reasons why it is more popular as a social media marketing tool. Some of the Instagram trends that have worked wonders are mentioned below. These include:
- Long captions – People used to prefer short and crisp content until a few years back. However, long captions have become trendy and more popular. People can write stories that are very captivating to the audience and make them hooked to the content. This makes the followers yearn for more and they follow the page regularly for updates.
- Personal stories – Words can be used as a medium to connect people. When people with a considerable amount of followers post personal stories now and then, it would help them connect with their audience in more ways and can be used to bridge the gap between brands and consumers.
- Personal hashtags – Instagram has a hashtag feature where you find similar posts having the same content or belong to the same genre under the hashtag community pertaining to it. Recently, people have started making their own hashtags. These hashtags are a good way to connect and support everyone in your niche.
- Text messages – Text messages which include quotes, infographics, sticky notes etc are becoming more famous as it has the power to communicate and educate an idea or a thought process.
- The Rise of Carousel images – A Carousel post is one which includes multiple photos or videos in one post. Sliding through a carousel is like flipping through the pages of a book. Some accounts are creative enough to bring a story through it. Some others use it to show before and after images or videos
Services offered by Sociall.in
Sociall.in offers our services around the clock for mainly four types of online marketing. These include:
Email Marketing – Email is still one of the world’s highest converting forms of marketing. It’s great for B2B businesses and even better for B2C businesses.
Social media marketing – Social Media marketing is drawing attention to your brand through social media sites. These social media sites include Facebook, Twitter, Google+, LinkedIn, Pinterest, YouTube, Instagram and Foursquare.
Digital Media Marketing – We focus on creating kick-ass content, ads and apps. We also help in re-advertising and analytics.
Event Marketing – Marketing for events, movies and other short-term projects. This includes everything from setting up landing pages and integrating social payments to media-buying.
Pricing of the services offered in Sociall.in
The pricing services offered by Sociall.in are divided into two:
The first part is the retainer – this is what you’re paying Sociall.in for all the social media marketing services – like social media marketing strategy, social media content creation – Photography, Videography and Creative Poster Design + Copy Writing. Community Management, and Report Generation + Optimization.
The second part is the advertising charges that we handle on your behalf. We handle your Facebook, Instagram, YouTube, Twitter, Google, Tiktok, WhatsApp ads and ensure that you’re reaching your target audience with the right messaging, and this whole process is transparent to you. We take a handling charge on your advertising budget for this process.
This, in a nutshell, is how Sociall.in pricing works and is also one of the reasons as to why it is one of the top Instagram Marketing Company in Chennai. This is the optimal pricing method that every social media and digital marketing company should follow.
Why choose Sociall.in as your Instagram marketing company in Chennai?
Every one of us seeks to bring in as much profit as possible from our respective business ventures. Instagram marketing is one way to achieve this by spending very less compared to the other means of marketing. By using Sociall.in as your Instagram marketing company in Chennai, you’re making sure that you have someone by your side who knows how to use the app in and out. With a history of 100 plus clients, Sociall.in knows the ins and outs of this business and therefore is the best fit for your brand. So, what are you waiting for?
To know more, contact us at +91-7824868277 or E-mail at [email protected]