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Digital Marketing - Proposal & Commercials

MED CODE SERVICES 

DECK
OUTLINE

SOCIAL MEDIA MARKETING

SOCIAL MEDIA ADVERTISING

    CLIENT 
REQUISITES

PLAN

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SOCIAL MEDIA
MARKETING

The strategy for the brand includes a blend of social media marketing, content development, advertising and photo & video marketing tailored to meet your objectives of online presence.

ADVERTISING

We will utilize a mix of paid ads across social media platforms such as Meta (including Instagram and Facebook), YouTube, LinkedIn and Google to effectively reach our target audience and drive conversions.
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ADVERTISING FOR MEDICAL TRANSCRIPTION

SOCIAL MEDIA MARKETING STRATEGY

INSTAGRAM & FACEBOOK

Employee Branding - 60%

  • Work Culture Highlights: Content around internal events such as Singing Competitions, Selfie Contests, and Online Quizzes to create a fun and engaging work environment
     

  • Employee Awards & Recognition: Featuring top-performing employees, monthly achievements, and team successes.
     

  • Meme Marketing & Challenges – Lighthearted, relatable content like fitness challenges and fun office trends to humanize the brand and drive organic engagement.

LINKEDIN & X (TWITTER)

Client and Investor Engagement - 40%

  • Industry Trends & News: Regular updates on healthcare, medical coding, and technology trends to stay relevant.
     

  • Case Studies & Success Stories: Showcasing real-world examples of your expertise and services.
     

  • Best Practices & Systems:  Informative content on streamlined medical coding practices and efficient systems.
     

  • FOMO Strategy (Fear of Missing Out):  Content that highlights the right time to invest in the industry and why your company is a trusted partner in the field.

ADVERTISING FOR MED CODE SERVICES 

INSTAGRAM AND FACEBOOK ADS

  • Increase Brand Awareness: Enhance brand visibility and recognition through strategic advertising campaigns on Meta's platforms. Position the brand as a symbol of luxury and exclusivity, appealing to high-net-worth individuals and discerning customers.

  • Expand Reach: Connect with a wider audience of influential people by leveraging Meta's premium advertising options and exclusive partnerships.

  • Grow Follower Base: Increase the number of followers on social media platforms to build a loyal community and foster brand engagement. Build a dedicated following of affluent customers who appreciate fine craftsmanship and personalized experiences.

LINKEDIN & X (TWITTER) ADS

  • Establish Thought Leadership: Position your brand as an industry leader by sharing expert insights, innovative solutions, and forward-thinking strategies in medical coding and healthcare compliance. Gain trust and authority among key decision-makers.

  • Drive Business Growth: Leverage LinkedIn and X’s powerful advertising tools to generate high-quality leads and attract clients looking for top-tier medical coding services. Showcase success stories, case studies, and best practices to convert prospects into partners.

  • Engage Industry Professionals: Expand your reach by connecting with healthcare executives, investors, and industry leaders through strategic ad campaigns. Foster meaningful discussions on the latest trends and regulatory advancements.
     

  • Boost Brand Credibility: Enhance brand recognition by sharing data-driven insights, system efficiencies, and client success stories. Establish your company as the go-to partner in medical coding and compliance.

SAMPLE CREATIVES - VIDEO PRODUCTION

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SAMPLE CREATIVES - FOLLOWING BRAND GUIDELINESS

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COMMERCIALS

₹ 3.15L

Social Media Marketing
(30 tweets on X, 8 reels and 10 posts 20 stories, LinkedIn 10 Infographic posts, 2 Long Form Videos)

₹ 1L

Social Media Advertising
(LinkedIn & X)

₹ 1.35L

Social Media Advertising
(Instagram ads & Facebook ads)

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