SEO, SEM AND SOCIAL MEDIA MARKETING STRATEGY FOR A TOP IT INRASTRUCTURE SERVICE COMPANY
We will be dividing our strategy into Search Engine Marketing (Google Ads), Search Engine Optimization, and Social Media Marketing.
Under Google Ads (Paid to Google), we will be creating ad copies, landing pages, selecting keywords and filtering the audience among the target location to make our ads appear for relevant search terms. For example "Virtual Private Cloud Providers".
Under SEO, we will be adding content and optimizing the website; and building backlinks to ensure that the website appears on Google for relevant search terms. For example "Best public cloud providers in Bangalore
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VGP Victory House, அண்ணா சாலை, Mount Road, Anna Salai, Triplicane, Chennai, Tamil Nadu 600002.
Phone: 78248 68277
We will use our various domains to create Wordpress Blog posts and interlink them for maximum search engine advantage.
Under Social Media Marketing, we will prepare a content calendar covering our various services and write descriptions and optimized hashtags for the posters provided.
We will be handling response management on social media platforms like Linkedin, Twitter, Google My Business, Facebook and Instagram.
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We will be using social media ads (paid to Facebook) to generate leads and visitors to the website from relevant audiences. Adding an age filter and location filter, will remove unwanted chat enquiries from our ads.
We will also ensure regular posting to boost the efficacy of the ads. 9. By doing the above activities, we should be in a position to generate approximately 150 visitors on average to the website; and a target lead count of 30 a month.
We will be setting up a Data Studio dashboard to monitor the ads and posting in realtime.