Every Company has to compulsorily have two things in order to sell it in the Socialsphere. The first is an interesting logo. If you’re not the artistic sort – get an artistic sort. Then sit on him/her till you get your logo. Or track down #Musebridge – we hear they do a good job. The second is a high-level pitch. You should be able to tell everybody about your company in five words or less. If you can’t, keep looking.