THE LARGEST PUBLISHERS ON FACEBOOK
Facebook is still the platform that provides the highest reach for publishers. Even if you disregard the tremendous performance that paid and promoted campaigns bring, the tech giant has the potential to obliterate the competition even if you take organic content into consideration. Many people believe that Facebook delivers more than the competition, with AMP, Twitter, Instagram, and YouTube all trailing by at least ten percent.
It makes sense when the active user base is more than Twitter, Apple News, and Snap’s Snapchat - combined. Facebook has had varied levels of traffic incoming on the platform over changes made to its algorithm, but ultimately that’s the best part - good content that is worth sharing will always do well.
Here’s some information with some numbers about the largest publishers on Facebook.
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