WEBSITE DESIGN AND SEO SERVICES FOR AN UPCOMING ARCHITECTURE BRAND IN INDIA
The strategy for the architecture brand is divided into two phases - the first will be designing the website on Squarespace (one-time) and the second will be increasing the organic ranking of the website through consistent SEO.
In order to build the website - we will be setting up the domain on Squarespace. This will take care of the performance, backup and security of the website (at monthly actuals).
We will collate the images and content as per the page structure on the website (after proof-reading) and upload the same on the selected theme. The website will be an FYI type website with a Home, About Us, Projects, Services and Contact us section. We will select the theme suitable to the nature of the business with an emphasis on the visual aspect of the content.
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VGP Victory House, அண்ணா சாலை, Mount Road, Anna Salai, Triplicane, Chennai, Tamil Nadu 600002.
Phone: 78248 68277
Once the website is ready (the process is likely to take 2 weeks0 we will provide training on how to update the website on an on-going basis using the app. We will also set up integrations with Google analyutics, search console, Google My Business, Facebook and Instagram. We will then begin the process of SEO - this involves selecting the keywords like "Best architect firms in Chennai" and writing content for the same, like "5 things to keep in mind while selecting the best architect firm in Chennai". SEO is selected here over SEM, because the effects (though they take 5-9 months to achieve) last longer; and people tend to trust organic results more than paid results.
We will then proceed to build backlinks for the content created, which in turn will result in the pages turining up on teh first page of Google Organic search. The progress of the same can be tracked in real-time using a Search Console Data Studio report.