Social Media Marketing And Advertising Strategies For An Event Marketing Company | Strategy
When it comes to the SMM part of things, we ’d set up a content calendar which would be a mix of generated content and curated content. The general content would serve when there are no events to display.
We ’d also set up a Pinterest catalogue to display our various events by category and board. Ideas for content would include unique events, testimonials and advantages of an end-to-end solution provider.
We ’d also run moderated ads targeting different customer buckets in order to promote our corporate and personal events section
We ’d set up a Data Studio report to track the performance of the ads in real-time.