Essentials for Social Sphere Success: Logo and Pitch Perfection
Every Company has to compulsorily have two things in order to sell it in the Socialsphere. The first is an interesting logo. If you're not the artistic sort - get an artistic sort. Then sit on him/her till you get your logo. Or track down #Musebridge - we hear they do a good job. The second is a high-level pitch. You should be able to tell everybody about your company in five words or less. If you can't, keep looking.
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