How to Promote your Brand on Social Media
We like the phrase “social media promotion service”; we really do. It implies there is a service that you just turn “on” and then you get social media promotion, almost automatically. This “social media promotion service” should it exist would have a neat little name to it, like Sociall.in. It would run fast, efficient and silent – and it would get results. It would begin with the preparation of a content plan; this would take into account the nature of the brand and the target audience. The target audience would have to be exactly defined, of course. The social media promotion service would need to understand whether it is a traditional or new-age brand. It would need to take into account the season, and what is trending in the world.
Once the content plan has been ironed out, the actual work of creating the content goes into effect. The content to be created must take into account the nature of the medium in which it is to operate, the kind of content that the audience is already used to on that medium, and the purpose for which each of those types of content was designed. For example, on Instagram, we would not want to create items of content as stories – if we want them to remain in the audience’s attention span for a prolonged period of time. Stories are best suited for short, quirky content that can catch attention, but not necessarily keep it for a long period of time. Once due heed has been paid to the niceties of the platform by the social media promotion service – the next step lies in assessing and growing community. And then finally, we reach the report stage.
The data that has been generated through a well-executed content plan leads to insights that can actually be acted upon. This process is repeated again and again, across Facebook, Instagram, Twitter, Linkedin, Whatsapp, Youtube, Snapchat, and Tiktok….till the desired result is achieved. Sociall.in as a premier social media promotion service, pride itself in being able to deliver on each one of the points above to a client’s complete satisfaction. Call us today, and find out for yourself.