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Social Media Marketing And Advertising Strategies For A Textile Brand | Strategy

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Social Media Marketing And Advertising Strategies For A Textile Brand

Social Media Advertising for an Online Fashion Company
  1. The strategy for the textile brand is to build a strong social media presence using Instagram and Facebook marketing. This would be a combination of ads and organic content.

  2. We ’d create a content calendar that would govern the kinds of posts that would go out on Instagram and Facebook. This could be posts, gifs, videos, and photos posted on a grid layout.

  3. We’d have our team visit the store monthly to take styled shots (props and gear transport at actuals). Ideas for content would include fashion trends breakdowns, clothing challenges and flash deals.

  4. We ’d also run ads that would target the customers within a 4 km radius of the store interested in our product lines. These ads would be centered around driving engagement to the content and walk-ins to the store.

  5. We ’d be measuring the post and ad performance through the Google Data Studio report in real-time

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