WEBSITE DESIGN, SEARCH ENGINE MARKETING, AND SEO FOR A BATTERY RETAILER
The strategy for the battery retailer are to establish a digital presence through a WIX website, increase leads through digital marketing (recurring).
When it comes to the website set up we’d be using Wix as a platform because of the cost efficiency, speed and ease of updates. The website will be mobile optimized, and secure. The Wix charges would be at actuals.
We’d be picking up a Wix template based on reference websites; and writing content for the website based on the inputs provided. It will. Be an FYI type website wherein we’d have a Home About us, products, Testimonials and Contact Us section. The website would take one month to complete and we would integrate it with Google Analytics, Search Console and Clarity
Since the primary focus of the digital marketing is lead generation we would favour SEO and SEM over social media (which is primarily built for impulse purchase and brand building). We’d create content and build backlinks for terms like “Two wheeler battery in Coimbatore”. This will result in organic ranking of the website over time
We’d also be running ads (paid to Google) in order to appear at the top of search results for terms like “Inverter dealer in Coimbatore”. These ads would lead to landing pages on our website where leads can be generated (PPC). We will also set up a Data Studio report to show us in real-time which products are trending and the performance of our ads.
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VGP Victory House, அண்ணா சாலை, Mount Road, Anna Salai, Triplicane, Chennai, Tamil Nadu 600002.
Phone: 6385084122