WEBSITE OPTIMIZATION AND SOCIAL MEDIA MARKETING SERVICES FOR AN ONLINE SNACK STORE
The strategy for the premium imported snack store is divided into three parts - social media marketing, website optimization and advertising (Google ads and Social media ads)
We will also set up a Data Studio report which will track our organic and inorganic marketing in real-time.
When it comes to website optimization, this would include designing banners for the website every month to coincide with the social media marketing activity; as well as making suggestions based on insights as to changes that can be made to improve conversions.
When it comes to the advertising section (paid to Google and Facebook) we’d be running ads to boost website traffic against specific search terms like “buy imported chocolates online” and also boosting engagement on Instagram and Facebook to target audiences of frequent flyers, and mothers of children in the age bracket of 6- 16. In order to gain Instagram Followers the most cost efficient method is Instagram influencers.
When it comes to the social media marketing section we’d be creating a content calendar that would dictate the kinds of posts that we can post on our Facebook, Instagram and Google My Business Pages. Ideas for content would include things like a blind taste test challenge, trivia quizzes on the various flavours of oreo, and Charlie and the Chocolate Factory inspired imagery. We can also create unboxing reels, and animated clips to showcase the various products that our store provides.
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VGP Victory House, அண்ணா சாலை, Mount Road, Anna Salai, Triplicane, Chennai, Tamil Nadu 600002.
Phone: 63850 84122