WHITE BACKGROUND SHOTS, STYLED SHOTS, AND CONTENT WRITING STRATEGIES FOR A TEXTILE COMPANY
The plan of action for the Textile company looking to launch their e-commerce the website involves us creating content by way of white background shots, styled shots and content writing for descriptions in two phases: launch and ongoing content updation.
We ’d have the products brought into the studio and shoot white background shots of the same on a mannequin (to be provided by the brand). We ’d allocate the shots and angles among the products from the total planned shoot based on the sale value of the individual product; with some products getting 1 shot and the others getting 3 shots.
We’d also shoot styled shots (with props at actuals) for the use on banners; based on the mood board and agreed-upon references.
In order to have the products uploaded to the CMS platform (based on the training and complexity of the same) we ’d also write content by way of descriptions for each product in order to improve their SEO visibility.
In terms of timeline, we should be able to cover 100 products in two weeks by way of shooting, and a further 2 weeks for editing