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Wix Website Development, Google Ads, And SEO Strategies For A Seasoning Manufacturer | Strategy

WIX WEBSITE DEVELOPMENT, GOOGLE ADS, AND SEO STRATEGIES FOR A SEASONING MANUFACTURER

Build an impressive website with Wix
  1. The strategy for the seasoning manufacturer is to first build a Wix-powered website and then market the same using SEO/SEM to Wholesalers, Distributors, and Retailers.

  2. The rationale for selecting Wix over WordPress is because of the performance, security, and ease of maintenance. The current domain would be first connected to Wix hosting (at actuals).

  3. Based on the reference websites provided, we’d select a Wix template and begin building the site. We’d structure the menu, fonts and colours based on the logo. We’d also build banners and write content based on the inputs provided.

  4. We ’d integrate the site with Google Analytics, Search Console, Clarity and social media. We ’d also provide training on how to update the site on an on-going basis.

  5. We ’d then begin the recurring process of SEM and SEO. With regard to SEM - we would be selecting keywords and GEOs to run ads and using PPC techniques to optimize the landing pages for conversion.

  6. We ’d also build content on the website and run backlinks to it in order to get the long term benefit of SEO for terms like “Seasoning manufacturers”.

  7. We ’d be able to measure the performance of our ads and content using a live Data Studio Report

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